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There are two full chapters on research, including interviewing skills needed for both qualitative and quantitative research. The book covers several unique interviewing situations that are on the cutting edge of communication research with an interview with a professional from the field and multiple sidebars on related theoretical and applied issues within each chapter.
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.