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By Sally Dibb, William Pride, Ferrell, Lyndon Simkin. Marketing Concepts and Strategies. Part I: Marketing defined and marketing in context1. The marketing concept2. Marketing strategy and understanding competitors3.
When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission. Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.