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Practical Introduction to Mixed Methods for Business & Management, Paperback ...
- Item No : 388328581842
- Condition : Like New
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- Seller : greatbookprices1
- Current Bid : US $37.22
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* Item Description
- Practical Introduction to Mixed Methods for Business & Management, Paperback by Bazeley, Pat, ISBN 1526462494, ISBN-13 9781526462497, Like New Used, Free shipping in the US
<p>Mixed Methods Research for Business and Management guides students and researchers through how to use this methodology successfully in a research-based dissertation or project.</p><p>Th introduces the concepts and debates associated with combining methods, and illustrates the many benefits, and hazards, of undertaking a mixed methods study. Example studies from across business and management disciplines bring the text to life throughout.<br><br>The reader is taken step-by-step through the mixed methods process from developing a mixed methods study, through designing and conducting it, and finally, reporting on the results.<br><br>Suitable for business and management students and researchers undertaking their own mixed methods research.</p>
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